The monumental rise of social media is here to stay - bringing with it new content genres and an ever-expanding world of digital reach.

To celebrate, we've curated a selection of our favourite and highest-performing reels from the year, featuring dramatic landscapes, breath-taking weddings, and even a few mischievous monkeys. 

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Explore the nominees below, and join us on the 3rd December 2025 via our Instagram Stories, for your chance to vote for the winner!